The All Blacks Experience

Guided encounter showcasing the All Blacks

Stop 2: The All Blacks Experience

The All Blacks Experience is a guided and interactive journey through the New Zealand rugby story. Discover what it takes to create and maintain an All Black, and experience up close the history and passion of the All Blacks haka.

In the interactive, hands-on zone, you can compete against All Blacks and Black Ferns to see how well you play rugby, plus shop from the largest range of All Blacks merchandise, where you can create a personal team jersey.

Additional Highlights

You will get tips and advice from coaches and players to better grasp what it’s like to perform in a high-performance team via the use of innovative technology, and you will actively participate in a fully immersive and interactive experience as a team member.

The All Blacks are not the only subject here. The All Blacks Experience honours everyone who dons a black jersey and represents their nation including the Black Ferns, Maori All Blacks and All Blacks Sevens.

Attraction Information

Bus Timetable

Stop 2: First bus 9.05am, last bus 4.05pm


88 Federal Street

Opening Hours

10:00am – 5:00pm


Entry fees apply


Full access, including wheelchairs


Toilet facilities available inside

Upgrade to a Combo

Add entrance to the All Blacks Experience to your Auckland Explorer Bus pass and save!

24 Hours Pass
Explorer Bus
+ All Blacks Experience
Adult: $105
Child: $57
48 Hours Pass
Explorer Bus
+ All Blacks Experience
Adult: $115
Child: $62

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